Social Soundscape

SXSW

A data visualization experiment that turned geolocated Tweets into music.

See the project

Created in partnership with Y&R, Social Soundscape was an experiment in realtime - crowd based music generation. It was created specifically for SXSW 2014.

Our web app transformed the city of Austin into a massive digital orchetstra.

By using live geotagged twitter data, our web app transformed the city of Austin into a massive digital orchestra. Each block in Austin's down town area was represented by an instrument that would trigger when SXSW attendees tweeted from that location!

What emerged was an ephemeral audio visual experience that lived and breathed as festival goers tweeted about their time at SXSW. The site now lives as an interactive time-lapse that takes a look back at the social trends of the 2014 conference.

Tech: PHP/ZEND, CSS3D, Javascript, Twitter Streaming API

Awards

  • FWA

    Site Of The Day
  • FWA

    Mobile Of The Day
  • FWA

    Adobe Cutting Edge Award

Credits

Y&R, New York

  • Agency

Dinahmoe

  • Sound Design