Project Muze

Zalando

An experiment that uses machine learning to generate virtual fashion designs.

See the project

Partnering with Google Zoo, we developed a virtual design engine for Zalando that enables users to create hyper-personalised fashion looks powered by machine learning - an algorithm that learns from data.

The surreal creations are the sum of the collaboration between fashion experts, designers and developers, with integration of Zalando data on online trends.

The experience launched at the Bread & Butter Fair in Berlin

Project Muze Designs - courtesy of Google Zoo

Awards

  • Webby

    Advertising & Media - Products & Services