Really, Really Good Design

When it comes to making your great ideas come to life, you need design that’s really really easy, really really quick and looks really really good.

Cue Canva. And our latest UK brand campaign, which features Debbie, a sandwich shop owner, her sons, and the humble crisp sandwich, which ends up taking her business to new heights with some really, really good design.

Each touchpoint of the campaign celebrates that feeling you get when you sit back, look at something you've made, and think, ‘Wow, that's really, really good’. That spark of pride and joy you get from nailing it is what Canva helps create.

We designed this campaign to bottle that moment and show you that great design can take your ideas further, whether you're setting up a spreadsheet or switching up the sandwich game.

Supporting the campaign film was a UK-wide OOH campaign featuring hundreds of dogs, cats and aliens (and everything else you’re told never to try and work with).

We created a suite of cheeky radio spots which demonstrate how effective your business can be with Canva, sometimes even a little too effective…

We even brought a touch of Canva magic to everyone’s tea break, turning BVOD pause screens into talkable moments.

And, because it’s a hands-on design tool, we couldn’t launch the campaign without letting people play with the assets, so Canva made more Debbie and Sons branded templates, elements and guidelines than you can shake a pickle at.