Twist: The Game

Miu Miu

Miu Miu Twist, the new fragrance that takes you to the Miun 🚀

See the project

Elle Fanning is taking us to the moon.

For the launch of their new perfume for Miu Miu, Coty approached Stink Studios to create a campaign to support female empowerment, featuring Elle Fanning. The film is out of this world and so is the game we’ve created.

The film is a space odyssey — a journey that showcases the best visual effects from the heyday of Hollywood cinema. To support the film, we created a pixel art game that invites players on an adventure to become the first woman on the muin.

Details from the film have been beautifully crafted and carefully recreated in the game — Elle Fanning's extravagant costumes, her mutant enemies, even her cat makes an appearance as the playful experience unfolds.

The game was optimised for WeChat and mobile platforms in China, and fully integrated with e-commerce and activations across retail.

Credits

Thomas Lean

  • Pixel artist

Romain Rope

  • Sound designer