A Message From Earth
To celebrate the 40th anniversary of The Golden Record project, WeTransfer partnered with Stink Studios and an assembly of content creators to present “A Message from Earth”—an interactive site of specially-commissioned music, film, art, and literature paying tribute to the ambitious, optimistic spirit of the original.
Alongside WeTransfer, we developed briefs for each chapter and guided content creation for a wide range of artists and contributors, including: Sophy Hollington, Dr. Wanda Diaz Merced, Gilles Peterson, S U R V I V E , Deepak Chopra, and more.
The website is driven mostly by the front end, but our back end infrastructure exists to support the storage and retrieval of user-generated content. We decided on a serverless methodology and, in doing this, we minimized worries around auto scalability and an overly complicated back end, while dramatically reducing operational costs.
Lastly, we incorporated content from the experience to create WeTransfer backgrounds and social assets driving awareness and traffic to the site. Additionally, onsite visitors are invited to support three organizations by contributing $15 or more to further their explorations at home and in the great beyond: The Carl Sagan Institute, SETI, and Astronomers Without Borders. In return, donors will receive a limited-run print edition celebrating content from the site experience.